Online Scheduling · New

Book service
while you sleep.

Customers schedule on their time: 11pm, weekends, between meetings. Your shop's branded flow on their phone, your real availability in their hands, the symptom detail your techs need before the vehicle arrives.

A&J Auto Service Open
3
ServiceVehicleTime
Times for Tue, May 12
7:30 am8:00 am8:30 am9:00 am9:30 am10:00 am
Booked: Brake inspection
Tue, May 12 · 7:30 AM
Booked at 11:47 PM
Always Open · Synced · Tech-Ready

A scheduler built for how auto service actually works.

Generic booking tools weren't designed for the bay schedule, the tech specialty, or the symptom story. This one was.

Always Open

Customers book service at 11pm, on a Sunday, from their driveway, without waiting for your phones to open Monday morning.

Synced to Your Shop

Real-time availability from your DMS or scheduling tool. No double-bookings, no overbooked bays, no manual reconciliation.

Tech-Ready Detail

Captures the symptom story before the vehicle arrives, so your techs can scope the job before the keys hit the counter.

Booking Behavior Report

Your customers already book when you're closed.

We looked at six months of real customer bookings. Nearly half arrived while the doors were locked. If your shop can't take a booking after hours, that demand goes to the shop that can.

43.2%
of online bookings were placed outside the shop's own business hours
20.1%
land on a Saturday or Sunday, when almost no shop is open to answer
95.3%
of Sunday bookings arrive at a shop that is closed

Source: 2,577 customer bookings over six months. Read the full report.

What's inside

Branded on the outside. Wired in on the inside.

From the customer's first tap to the closed ticket, every step connects.

book.surecritic.com/a-and-j-auto
Branded online scheduler: appointment step

Branded to your shop

Your colors, your logo, your service catalog. Customers never feel like they're jumping to a third-party site.

Embed anywhere

Drop on your website, link from your Google Business Profile, share via SMS, or paste in an email. Bookings flow into the same place.

Real-time availability

Pulls from your management system's schedule directly. What the customer sees is what's actually open. No double-booked Saturdays.

Service-specific intake

Brake job? Capture vehicle, mileage, and "when does it grind?" automatically. Oil change? Just the basics. Customizable per service.

SMS reminders & confirmations

Auto-confirmations and a day-before reminder help keep appointments on the books. Customers can reschedule via text without calling.

Captures reviews after the visit

Each booking flows into the SureCritic Reputation loop, so the customer who scheduled at midnight gets the verified review request the moment their ticket closes.

Reserve with Google integration

Enable appointment booking through Google Search and Maps

SureCritic integrates with Reserve with Google so that millions of Google users can better discover your business on Google Search and Maps, and then easily be redirected to your SureCritic scheduling site to make an appointment with you.

Setup is done through SureCritic. All you need is a Google Business Profile with a name and address that match your SureCritic account. It's included in your Online Scheduling subscription. SureCritic charges no additional fee, and Google does not currently charge a fee for this integration.

Learn about booking through Google
Google Business Profile on a phone, showing a Book Online button for the shop

These mocks do not capture the full range of how a business and its booking entrypoint may appear across all Google Search and Maps presentations.

What it changes

Empty bays get filled. No-shows drop. Customers feel it.

Illustrative example: off-hours bookings tile showing 38 of 142 appointments self-scheduled after 6pm and ~$9,400 captured outside business hours

Illustrative example. Results vary by shop, market, and service mix.

  • Capture after-hours demandService searches happen outside business hours as well as during them. Without a way to book, those customers have to wait until you open, or keep looking.
  • Fill empty baysSee open slots in real-time on the customer side and on your dashboard. Run last-minute promotions for unfilled windows.
  • Reduce no-showsAutomatic SMS confirmations and day-before reminders give customers an easy way to confirm or reschedule, which may reduce no-shows compared with phone-only booking.
  • Make the phone optionalYounger drivers don't call. Removing the phone-only barrier opens up an entire demographic of customers.
  • Be findable where people lookSearch engines and AI assistants work from structured, machine-readable information about a business. Online booking gives them something concrete to point a customer toward.
  • Connect to your reputation engineEvery online booking automatically enters the review request workflow when the ticket closes. No manual sync.
Discoverability

Being bookable is now part of being findable.

More shoppers ask search engines and assistants to find service they can book immediately. Online Scheduling gives your shop a real booking endpoint with structured, machine-readable availability, so a customer looking for a shop that can take them may find yours among the options.

  • Schema.org structured data on every review and profile
  • Verified-customer reviews that are attributable and citable
  • Fresh, dated content that stays current as you serve customers
  • Plain-English FAQ structure that parses cleanly
Frequently asked

Online Scheduling: common questions

Does this work with my existing scheduling tool?
Both ways. Online Scheduling runs standalone, so you don't need any other system to use it. It also integrates today with Mitchell1, NAPA TRACS, and TireGuru, so availability pulls from your existing schedule and bookings push back automatically. More integrations are in the queue. Don't see yours? Challenge us. We'll have it ready by the time you're onboarding.
Can customers book from my Google Business Profile?
Yes. SureCritic integrates with Reserve with Google, so a "Book Online" button can be added to your Google Business Profile, in addition to other places where your business may appear on Google Search and Maps. Customers who tap it are redirected to your SureCritic scheduling site to complete the booking. Learn more about booking through Google
Does the tool make service recommendations?
Yes. Online Scheduling automatically recommends relevant services based on the vehicle's history, so due maintenance and the right add-ons surface during booking, tailored to that specific vehicle.
What happens if my shop is full?
The scheduler only shows real available slots. If a service requires a specific bay or tech, the customer only sees times those resources are open. No "Saturday at 8am" if Saturday is already booked.
How does this help with AI and search discoverability?
Search engines and AI assistants work from structured, machine-readable information about a business. Online Scheduling publishes your services and real availability in a structured format, and every SureCritic review and profile carries Schema.org markup. That gives search and assistant products concrete, current information about your shop to work from. We can't promise placement or ranking, and nobody can, but a shop with structured booking information gives them more to work with than one without it.
Can I customize the questions per service type?
Yes. A "transmission diagnostic" intake can ask different questions than an "oil change" intake. You configure once per service type.
Ready when you are

Learn how we help thousands of shops grow.

20-minute demo. We'll walk through review automation, ReScore, social posting, and how it plugs into your management system.