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Press Releases
SureCritic Ratings and Reviews now featu...
Seattle, WA SureCritic, Inc., a verified reviews platform and industry leader in consumer insight solutions, announced it has exclusively integrated ratings and reviews into AAA’s Approved Auto Repair Facility Locator. Ninety percent of vehicle-owners read reviews before choosing an auto repair shop, according to the 2021 Automotive Review Influence Study (ARIS). For its...
News & Events
2021 Automotive Review Influence Study
How important are online reviews in the aftermarket industry? Online reviews have become an integral part of the consumer buying process. When it comes to business growth, many businesses can no longer ignore the importance of online reviews, especially businesses within the automotive aftermarket. Automotive repair facilities are some of...
Best Practices
Level up your Employee Profile
SureCritic has launched Employee Profiles, individual employee web pages attached to your business's listing, so you can stand out in front of customers. With so many customers beginning their buying journey online, there’s never been a better time to create an online presence. Each profile allows you to feature your...
Best Practices
What is Net Promoter Score®?
The most common avenues for people to discover a new business are through personal recommendations and online reviews. Where personal recommendations fall short, online reviews can allow you to see hundreds of personal recommendations at once. But who has time to sift through a hundred reviews? In 2003, Fred Reichfield and Bain...
News & Events
Webinar: How to Leverage Technology to G...
Oct 21, 2021 - Learn from Carolyn Coquillette, founder and CEO of Shop-Ware, how to write service and present work to your customers in a way that gives them the "Amazon" experience. How you present your repair order and the way that you communicate with your customer is a direct reflection...
Best Practices
Why Verified Reviews are More Important ...
Lately, there has been concerns brought up in the media about fake and non-verified reviews on. Everyone at SureCritic holds these concerns in high regard. It is a major issue in the customer experience world because: You don’t know if this person actually bought the product or went to the business. There’s a...
Best Practices
The Three R’s of Concern Resolution
The most loyal customers are those who have had their concerns personally addressed. Concern resolution is a very large part of customer service in any business. Customer’s concerns can be tricky to maneuver whether they’re quickly posted online or in-person. If a customer leaves without their concern addressed, they may...
Best Practices
Why business’ should care about their ...
Businesses need to manage their online reputation. In today’s world, people search for reviews about businesses and products before buying or visiting. In fact, 88% of consumers trust reviews as much as personal recommendations. A negative review or comment about your business or product will have a negative impact on...
Best Practices
The Dark Side of Reviews
For the record, 5-star reviews are fantastic. It is absolutely spectacular that a customer takes time out of their busy life to leave feedback about the experience they had at your business. All admins crave it and all customers want to have something to 5-star. However, no good deed goes...
